We will place a hold on a diamond only in the event that you are in the process of actively purchasing the diamond. This means that we will place a diamond on-hold for a period not to exceed 24 hours while you move your money from one account to another or liquidate your stock portfolio in order to pay for the diamond. We will not hold a diamond so that you can "think about it" or contemplate the lint accumulating in your navel and ponder the possibilities of it turning into carbon because the reality is that while you are thinking, somebody else wants to buy it and we are in the business of selling diamonds after all. We apologize for being uncooperative about this, but the reality is that every time we place a hold on a diamond for one person, another person calls to purchase it and by the time we reach the first person who tells us that they have purchased another diamond elsewhere the second person has too.